Drawing Up An Appetite

Dining Services turns to design students to spruce up marketing. 

Dining Services turns to design students to spruce up marketing. 

By Bradleigh Chance, The Diamondback 

Several design students will soon be turning a trained eye on one of the most visible departments on the campus, Dining Services, to help staff draw up a more appetizing marketing strategy.

Walking through the dining halls, students can see an eclectic mix of designs at work — neon lights pull students toward stations at North and South Campus dining halls; a chair is mounted on the wall next to Jalapeño Grill; a butter churner sits above the Commons Shop freezer. But with the help of fresh-eyed designers, the department’s website, posters and fliers may soon receive a facelift, Dining Services spokesman Bart Hipple said. The department plans to remodel office space in the South Campus Dining Hall to give hired design students an improved resource center for revamping the department’s image.